In October 2006 the DLR selected Modus Operandi Art Consultants to research and write its Public Arts Strategy. The Strategy was adopted in February 2007 and launched in July 2007. This publication sets out the key principles that are contained within the Strategy and introduces the Public Arts Programme.

The proposals outlined in the Strategy were inspired by the locality and informed by best practice in local, national and international precedents in Art in Transport schemes and art in the public realm policies in general. Procedures for funding, management, marketing, evaluation and long-term maintenance of the DLR Public Arts Programme are set out in the Strategy.